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A Registered Private Limited Company In Ireland, dedicated to Scaling Meta Ads

Providing Services across Ireland, India and USA.

We help B2B, B2C, D2C and local businesses generate more revenue through high-quality leads and consistent sales.

Scaling Meta Ads for 30+ Businesses Across Ireland, India and United States

What We do

We are a registered Private Limited Company in Dublin, Ireland, dedicated to scaling Meta Ads for businesses.

We solve problems like low volume of leads, poor quality of leads, junk leads, ring and no response leads, poor conversion rates, high cost per lead (CPL), inconsistent lead flow,  and ROI Tracking.

Our Meta Ads Portfolio

71.64% Increase in New Customers every month for a B2C Business

Business Problem

In Q1 2024, the business faced low volume and poor quality of leads. They approached us in mid-March 2024.

Business Requirement

The objective was to increase the volume & quality of leads and acquire more customers.

What We did

We implemented pixel tracking to capture key events and optimized ad campaigns every eight days, which ensured continuous improvement in effectiveness. We also developed 21 unique social media ads, each focusing on different aspects, including the problems the business solves for customers. This approach shifted the messaging from a direct service focus to a problem-solving narrative, enhancing relevance and appeal. Additionally, we implemented a CRM system and developed a sales follow-up document to effectively nurture leads.

Results

As a result, the business gained 96 more customers per month in Q2 compared to Q1. In Q1, they averaged 134 new customers per month, which increased to 230 in Q2, representing a 71.64% increase in new customers every month compared to Q1.

The Key metrics are given in the below graph.

42.31% Increase in Sales on the 2nd Month With Radian Points for a D2C Business

Onboarding 

An e-commerce client in the fashion niche found us through ads at the beginning of January 2024. We first assessed their market position and growth potential.

Problems We Solved

We conducted an in-depth analysis of the client’s customer base to develop a detailed persona, which guided our targeting efforts. Additionally, we studied competitor strategies and social media trends to gain market insights. This comprehensive approach allowed us to identify a “hero product” with high sales potential. We then optimized the ad campaigns and ensured adequate stock levels, while addressing inefficiencies in the ad account.

Results

By February 2024, the client saw a 42.3% sales increase compared to December 2023, due to our targeted strategies.

Current State

As of July 2024, the client has experienced sustained growth, supported by our ongoing optimization efforts.

SCHEDULE YOUR CALL

Our Ideal Clientele

01

Businesses Already Running Meta Ads

Companies seeking to scale up their existing Meta ad campaigns.

02

Businesses Struggling with Meta Ads ROI

Companies that have not yet achieved a good ROI from their Meta ads.

03

Businesses with a Healthy Ad Budget

Companies with a substantial monthly budget for Meta ads.

04

Supportive Management & Teams

Companies that can provide the necessary time and budget.

05

Sales-Driven Lead Generators

A dedicated person or a team responsible for sales in the business side.

We do onboard clients who are new to Meta Ads but only under rare circumstances. If we feel confident that the client will support us and remain committed while we work to optimize their account, we are open to taking on the client.

Our Process

Initial Free Consultation

Understanding your business and requirement.

Analyzing the Account

Comprehensive review of your current market positioning (The 4 P's - Product, Price, Positioning and Placement).

Ad Budget & Commercials Discussion

Discussing the Ad Budget and Commercials.

Strategy Development

Crafting a tailored strategy to meet the objectives.

Implementation

Launching and managing the ad campaigns.

Optimization and Reporting

Continuous improvement and transparent reporting.

Our Leadership Team

From Dublin's Youngest Manager at EY to Co-Founding Radian Points at 2021

Siddharth Thanga Mariappan, Co-Founder of Radian Points, A Digital Marketing Company

Siddharth Thanga Mariappan

Co-Founder of Radian Points

From Leading Global Marketing Teams to Co-Founding Radian Points at 2021

Naveen Kumar Radhakrishnan, Co-Founder of Radian Points, A Digital Marketing Company

Naveen kumar Radhakrishnan

Co-Founder of Radian Points

From leading teams in Dublin's top companies to Director of Irish Operations at Radian Points

Ratishkamal Chinnasamy

Director & Secretary of Irish Operations

From strategizing DM for top companies to Director of Business Development at Radian Points

Arun Kumar, Director of Business Development in Radian Points, A Digital Marketing Company

Arun Kumar Kolli

Director of Business Development, Ireland

Partner With Us Now !

Connect with your top and most-transparent digital marketing firm in Chennai (India) and Dublin (Ireland).
Trust us as your digital marketing partner for real.

Radian Points Private Limited, Dublin - Company Details

FREQUENTLY ASKED QUESTIONS

We asked some of our clients this very question: “What sets us apart from your previous agencies?” Their response was, “Radian Points genuinely cares about our business and focused on delivering results.”

When businesses lack historical data, testing becomes crucial. This period allows us to experiment with various strategies and collect data, helping us gain a clear understanding of the market and target audience.

In Dublin, your initial point of contact will be Ratish Kamal, our Director and Secretary of Irish Operations, who resides in Dublin 8 and is responsible for running our company in Dublin.

Your account will also be assigned an account manager, who can be contacted anytime during the working hours either through email or on phone, depending on the urgency.

Our team in India consists of 21 dedicated members working in two shifts, allowing us to cover office hours from 6:30 AM to 6:30 PM Irish time. This ensures seamless communication and operation across time zones.

Ready to speak with a marketing expert? Give us a ring

Dublin Office Location

Chennai Office Location

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